What do users want to accomplish in this stage? Customer actionsĭescribe which actions users need to do to reach the goals. Within each of these stages, you should consider the following questions in order to fully understand your customers. Then check your Google Analytics to see where your traffic is coming from. Pro tip: Run a quick Google search of your business to see all the pages that mention you. Retention: product quality, follow-up offers, loyalty memberships, returns process, reviews.Service: personalization, chat-bot interactions, load speed, payment options, packaging, postage, product quality and price.Acquisition: homepage layout, customer service, product range, photography quality,.Awareness: advertising, social media, blogs, and emails.The template is broken down into the five key stages on the customer journey: ![]() We’ve created a simple, easy-to-use collaborative template that you can use to create your own customer journey map. Sections of the customer journey map template Now it’s time to open the customer journey map template and begin filling it in. You should include basic demographic information, as well as a description of their needs and goals, uses of your products, and pain points. If you haven’t created one yet, t his article will guide you through the process.
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